Several Super Bowl Advertisers Bow Out over Fear of Offending Viewers

A growing number of big-name advertisers, including Coke and Hyundai, are skipping the Super Bowl this year for fear of not striking the right tone amid America’s contentious political landscape.

Several companies have decided not to buy Super Bowl time, some for the first time in over a decade.

The reason? According to the New York Post, the talk from insiders is that members of multiple boardrooms are finally coming to realize that they’re going to infuriate half the country no matter what they do.

In recent years, advertisers were thrilled to push the Black Lives Matter and Antifa ideologies or to push transgenderism and the #MeToo movement. But this year, not so much.

“Every client conversation I’ve had these days is about who is going to be offended by this ad,” Rob Schwartz, chief executive officer of ad agency TBWA\Chiat\Day, told the Post. “There’s a lot of discussion about risk mitigation. What that tends to do is that it makes things very bland and not effective, or it forces you to look at universal topics like hope or humor.

“The country is so divided and split right down the middle that I don’t think that there’s a commercial that will appease both sides,” added Bill Oberlander, co-founder and executive creative of ad agency Oberlander.

The result has been that the Super Bowl will not sell out of its ad spots this year, the paper reported. And some of the companies opting out have been with the NFL’s biggest game for over a decade.

Coca-Cola is out this year, the report said. So is Hyundai, Olay, Avocados From Mexico, Little Caesars, and Ford Motors. Most of these companies have had a Super Bowl ad every year since 2010.
There are still some big names buying their traditional time, granted. M&M’s, TurboTax, Anheuser-Busch, Toyota, Pringles, and Mountain Dew have already ponied up $5.5 million per spot — a price tag down from last year’s $5.6 million, itself an indication of trouble for the NFL.

Corporations are finally looking to avoid the backlashes to left-winery that occurred to companies such as Gillette razors, which lost $8 billion in write-downs in 2019 after ads pushing transgenderism and so-called toxic masculinity. And as far back as 2015, Jeep was roasted for showing images of foreign landmarks in an ad playing the traditional American standard song, “This Land Is Your Land.”

But the left has attacked woke ads, as well. In 2017 Pepsi took the slings and arrows of the far left when its ad featured Kendall Jenner being nice to a police officer during the soft drink maker’s Black Lives Matter-themed ad. And in 2019, liberals were unhappy with the Super Bowl spots aired by T-Mobile, whose ads they claimed pushed “sexist stereotypes.”

Ultimately, playing it safe seems to be the byword for 2021.

The Post added that the experts looking at the plans insiders are reporting for their Super Bowl ads show that most of these companies are playing it safe and turning away from the hardcore, left-wing ideologies. This year’s ads will mostly be heartwarmers and humorous ads instead of political jeremiads.

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U.S. Bishops Urge Shift in Focus from Skin Color to Character

The leader of the U.S. Bishops’ Conference (USCCB), Los Angeles Cardinal José Gomez, lamented Friday that unfortunately, in America it is still true that skin color often matters more than the “content of our character.”

“For much of the past year, America has been reckoning with the legacy of slavery and the persistence of racial injustice in our country,” Archbishop Gomez said in his January 15 message for Rev. Martin Luther King, Jr. Day.

“Sadly, it is still true that the ‘color of our skin’ often matters more in our society than the ‘content of our character,’ as Rev. Martin Luther King, Jr., said a half-century ago,” the archbishop noted.

As Rev. King said in his 1967 speech “Where Do We Go from Here?”: “Let us be dissatisfied until that day when nobody will shout ‘White Power!’—when nobody will shout ‘Black Power!’—but everybody will talk about God’s power and human power.”

In Friday’s message, Archbishop Gomez underscored “Rev. King’s belief in nonviolence and the power of love.”

“As we witnessed in the violence in our cities last summer and in the violence that broke out again last week at the Capitol in Washington, D.C., our country has become too angry, too bitter, and too divided,” the archbishop said.

“And as we confront our deep divisions, we face the same choices that Rev. King and the civil rights movement faced,” he added. “For us, too, the question is how will we struggle against the injustices in our society, what means will we use?”

Citing Rev. King, Gomez declared: “Along the way of life, someone must have the sense enough and the morality enough to cut off the chain of hate. This can only be done by projecting the ethics of love to the center of our lives.”

“In this moment, Rev. King would counsel everyone in public life to seek reconciliation and reject the easy temptation to reprisals and recrimination,” the archbishop said.

“We do not love those who oppose us because they are loveable, or even likable, Rev. King once said. We love them because God loves them,” Gomez reiterated.

“And by our love, we seek their conversion and friendship, not their humiliation,” he said. “This is our Christian duty in this moment — to be healers and peacemakers, to overcome evil and lies, not by more of the same, but with words of truth and works of love.”


Joe Biden Day 1: Order on Transgender Rights in Sports and Bathrooms

President-elect Joe Biden vowed to his supporters that, on his first day in office, he will begin removing any legal recognition of the two sexes by adopting pro-transgender polices.

Biden’s campaign website promises:

On his first day in office, Biden will reinstate the Obama-Biden guidance revoked by the Trump-Pence Administration, which will restore transgender students’ access to sports, bathrooms, and locker rooms in accordance with their gender identity. He will direct his Department of Education to vigorously enforce and investigate violations of transgender students’ civil rights.

The Obama-era “guidance” dismissed the science of two biological sexes by allowing “sex discrimination” in Title IX of the Education Amendments of 1972 (Title IX) to include “discrimination based on a student’s gender identity, including discrimination based on a student’s transgender status.”

In October, Biden also gave support for transgender medical treatments for children who may suffer from the psychological disorder known as gender dysphoria. He said during an ABC town hall that eight-year-old children should be allowed to decide if they are transgender.

“The idea that an eight-year-old child, a ten-year-old child, decides, you know, ‘I want to be transgender.’ That’s what I think I’d like to be. It’d make my life a lot easier,’” the future president said. “There should be zero discrimination.”

Biden has also promised to sign the Equality Act into law in his first 100 days, a measure that would remove federal  recognition of two sexes.

The Equality Act will codify into federal law transgender bathrooms, the elimination of women-only sports, forcing preferred pronoun use, and other similar special transgender privileges.

House Speaker Nancy Pelosi has already signaled she is in step with the Equality Act becoming law. On January 1, she revealed that the House’s new rules would include the elimination of gendered terms, such as “father, mother, son, and daughter,” – any term that reflects the male and female sexes.

As Breitbart News reported, the new rules would require Congress to “honor all gender identities by changing pronouns and familial relationships in the House rules to be gender neutral.”

Biden will take office on Wednesday, January 20.


Apple Launches ‘Racial Equity and Justice’ Projects to Challenge ‘Systemic Racism’

Apple says that it will invest $60 million to support minority entrepreneurs, a move that comes as part of a “racial equity and justice” project to challenge “systemic racism.”

“There’s a lack of diversity among venture capital and banking funders,” said Lisa Jackson, Apple’s vice president of environment, policy and social initiatives, to Reuters. “We looked for where we thought there was opportunity for our resources to do good things.”

The report added that Apple will invest $10 million in a fund with Harlem Capital, a New York-based early-stage venture firm, and another $25 million in Siebert Williams Shank’s Clear Vision Impact Fund, which provides financing to businesses with an emphasis on minority-owned firms.

Apple is also investing another $25 million into the Propel Center, a facility in Atlanta where historically Black colleges and universities will collaborate on programs in entrepreneurship, and app development.

Apple’s new investments are a part of the company’s $100 million “Racial Equity Justice Initiative,” a project that was announced last June, after the deaths of Breonna Taylor and George Floyd.

The initiative seeks “to help dismantle systemic barriers to opportunity and combat injustices faced by communities of color,” according to Apple.

The company also plans to establish an app development academy in Detroit, Michigan, with Michigan State University. The academy will provide a free 10-to-12-month course and will seek to teach 1,000 students skills in coding, design, and marketing every year.

“We wanted to see more Black and brown developers,” said Jackson. “They tend to be focusing on the southeastern part of the United States. But Detroit has over 50,000 small businesses that are owned by Black and brown people.”

Apple CEO Tim Cook added that “we are all accountable to the urgent work of building a more just, more equitable world — and these new projects send a clear signal of Apple’s enduring commitment.”

Cook added that Apple is launching the Racial Equity Justice Initiative to “empower communities that have borne the brunt of racism and discrimination for far too long.”

“We are honored to help bring this vision to bear, and to match our words and actions to the values of equity and inclusion we have always prized at Apple,” said Cook.

While Apple works to prop up other businesses, the company has provided obstacles for others. Last week, Apple banned Parler, an alternative to Twitter, from its app store, effectively excluding the Parler app from all iPhones, after President Donald Trump was banned from Twitter.

Apple justifies its decision by claiming that words on the platform may “incite violence,” a narrative that big tech companies are now using to take action against the president, political dissenters, and their competition — while seemingly ignoring Twitter, where “Hang Mike Pence” was trending just last week.

You can follow Alana Mastrangelo on Facebook and Twitter at @ARmastrangelo, and on Instagram.


Joe Biden: Distributing Coronavirus Aid to Minority-Owned Small Businesses Is ‘Our Priority’

The Biden administration will prioritize distributing coronavirus aid to small businesses owned by those in specific minority groups, according to a clip President-elect Joe Biden’s transition team shared Sunday.

The clip, taken from a press briefing Biden gave last week, features the president-elect saying his “priority” for distributing coronavirus economic relief available through the recently passed $900 billion stimulus bill will be small businesses with black, Latino, Asian, Native American, and women owners.

“Our focus will be on small businesses on Main Street that aren’t wealthy and well-connected that are facing real economic hardships through no fault of their own,” Biden says. “Our priority will be black, Latino, Asian, and Native American-owned small businesses, women-owned businesses”:

Biden further clarifies that his administration’s focus will be on small businesses that have faced “systemic barriers” to receiving federal aid. He says, “We’re going to make a concerted effort to help small businesses in low-income communities, in big cities, small towns, rural communities, that have faced systemic barriers to relief.”

Biden then adds, more broadly, that he will direct relief to businesses “hit the hardest”:

Think of the mom and pop owner with a couple of employees who can’t pick up the phone and call the banker, who doesn’t have a lawyer, an accountant to help them through this complicated process, to know if they’re even qualified, or who simply didn’t know where, where this relief is available in the first place.

And as we saw in this morning’s jobs report, restaurants, bars, and hospitality industry have been slammed by this virus. We’re gonna direct relief to those businesses and others that have been so badly hit, hit the hardest. We owe them that support to help them get through the other side of this crisis.

Thousands of commenters on social media took issue with Biden’s priorities, finding them overtly discriminatory.

Some observed the demographics Biden excluded while others raised concern over including Asian Americans, who are a relatively wealthy demographic:

Biden’s transition team has not publicly responded to the backlash and did not immediately respond to Breitbart News when asked for comment.

Write to Ashley Oliver at


Obama Ally Father Michael Pfleger Removed from Chicago Ministry Pending Sexual Abuse Investigation

Father Michael Pfleger, a left-wing and partisan Democrat Catholic priest, was removed from his role heading Saint Sabina Church in Chicago, IL, on Tuesday, following revelations of allegations that he sexually assaulted a minor over 40 years ago.

Cardinal Blase Cupich, Archbishop of Chicago, addressed Pfleger’s departure in a letter to Saint Sabina’s congregation:

I write to share some difficult news about your senior pastor, Father Michael Pfleger. In keeping with our child protection policies, I have asked Father Pfleger to step aside from ministry following receipt by the Archdiocese of Chicago’s Office for Child Abuse Investigations and Review of an allegation of sexual abuse of a minor more than 40 years ago.

Cupich’s letter did not identify the sex of the allegedly abused minor or provide any details of the alleged abuse.

Pfleger, now 71, has a record of left-wing and partisan Democrat advocacy and associations.

Pfleger endorsed and donated to former President Barack Obama’s first campaign for the Illinois Senate in 1995. His support for the 44th president was included as part of Obama’s first presidential campaign.

Obama credited Pfleger with having helped shape his “moral compass” while describing the priest as a “dear friend.”

Pfleger regularly advocates against Second Amendment rights in the context of murders in Chicago. He has derided America as pathologized by “racism.”

Publicity photos of Pfleger shared on Saint Sabina’s website feature photographs of the priest attending leftist events, including one of him wearing a “BLACK LIVES MATTER” t-shirt and another of him speaking at a rally against firearms ownership.

Pfleger’s political associations and allies include former Chicago Mayor Rahm Emanuel, Jesse Jackson, and Nation of Islam figurehead Louis Farrakhan.

“I don’t think there is any group or religion in America that has done more for the African-American male than the Nation of Islam. I feel the real problem is, America doesn’t know how to handle Louis Farrakhan or the truth,” Pfleger told the New York Times in 1994.

In 2008, Pfleger invited Louis Farrakhan to speak at an “anti-violence rally” in Chicago. He invited Farrakhan to speak at Saint Sabina in 2019.

Pfleger continually advances left-wing and partisan Democrat narratives via his Twitter account:

News media outlets such as the Chicago Sun-Times, ABC, and NBC did not acknowledge Pfleger’s politics in their reporting on the priest’s departure.


Democrat Wins in Georgia Would Allow Biden to Fulfill Vow to Sign LGBT Equality Act

Democrat victories in the Georgia Senate runoff elections would allow Joe Biden to follow through on his promise to sign the Equality Act in his first 100 days as president, a measure that would codify gender ideology into federal law.

The Democrat-led House has already passed the Equality Act, legislation that would cement into federal law allowing transgender bathrooms, permitting biological men to play women’s sports, forcing preferred pronoun use, and providing similar special LGBT protections:

The legislation, as introduced in Congress, states its purpose is to “prohibit discrimination on the basis of sex, gender identity, and sexual orientation, and for other purposes.” If enacted, the bill would essentially codify gender ideology into federal law.

Prohibiting discrimination and promoting equality sound virtuous, but many serious opponents — including a coalition of conservatives, feminists, lesbians, and Christians — warned Americans prior to the House’s vote on the measure that the Equality Act is dangerous legislation that will do anything but create equality. In fact, the legislation would likely force American women to relinquish their rights to privacy, safety, and the ability to compete in sports “equally”:

Monica Burke of the Heritage Foundation summed up the likely effects of the Equality Act with the observation at the Daily Signal that “it actually would promote inequality by elevating the ideologies of special-interest groups to the level of protected groups in civil rights law.”

Kristen Waggoner, senior vice president of the U.S. legal division for Alliance Defending Freedom, also observed in March that forced gender ideology at the federal level would be a nightmare for American women, many who, at this point in time, now take for granted the equal educational opportunities they regularly enjoy.

Waggoner warned in an op-ed at the Hill:

Contrary to the gender identity advocates who are pushing the act, being female is not about wearing dresses, adopting other feminine stereotypes, or “feeling female.”

If gender-identity ideology becomes the law of the land, women in all walks of life will suffer the consequences of the blatantly sexist notion that a man who adopts stereotypical feminine roles, behaviors or clothing must be treated in all respects as a woman.

House Speaker Nancy Pelosi has already signaled she is in step with the Equality Act becoming law. On January 1, she revealed that the House’s new rules would include the elimination of gendered terms, such as “father, mother, son, and daughter.”

As Breitbart News reported, the new rules would require Congress to “honor all gender identities by changing pronouns and familial relationships in the House rules to be gender neutral.”

However, in October, a national poll conducted on behalf of feminist organization Women’s Liberation Front (WoLF) found a majority of likely voters disapprove of policies related to “gender identity,” including those that would eliminate protections for women in single-sex public spaces, such as sports, shelters, and prisons:

Nevertheless, with Democrats in control of the Senate, Biden’s view that “transgender equality is the civil rights issue of our time” and Sen. Elizabeth Warren’s (D-MA) take that “Black trans and cis women, gender-nonconforming, and nonbinary people are the backbone of our democracy” the act will likely become codified into federal law.


Report: Nancy Pelosi’s California Home Vandalized with Pig’s Head, Fake Blood

House Speaker Nancy Pelosi’s (D-CA) home in San Francisco, California, was reportedly vandalized with a pig’s head, fake blood, and graffiti, according to reports.

Pelosi’s home had the words “CANCEL RENT!” and “WE WANT EVERYTHING!” reportedly written on the garage door after Congress failed to pass $2,000 stimulus checks for Americans amid the Chinese coronavirus crisis.

Accompanied by the graffiti is a pig’s head and fake blood scattered on the ground. An anarchy logo can also be seen on the left side of the garage door. Photos posted on social media show the vandalism:

TMZ exclusively reported that no suspects have been identified yet and ABC7 News reported that the garage door was quickly covered with black garbage bags to hide the destruction.

“Law enforcement sources tell us … San Fran cops responded to a vandalism call at Pelosi’s home around 3 AM. We’re told a police report was taken, but it’s unclear if they have any suspects,” TMZ reports.

John Binder is a reporter for Breitbart News. Follow him on Twitter at @JxhnBinder


Nancy Pelosi Bans ‘Gender’ Terms Like Mother, Daughter, Father, Son in House Rules

House Speaker Nancy Pelosi (D-CA) and Rules Committee Chairman James McGovern (D-MA) unveiled the rules for the 117th Congress on Friday, which contain “future-focused” proposals, including the elimination of gendered terms, such as “father, mother, son, and daughter.”

“This package, which will be introduced and voted on once the new Congress convenes, includes sweeping ethics reforms, increases accountability for the American people, and makes this House of Representatives the most inclusive in history,” said the House Committee on Rules in a statement.

House Speaker Pelosi went on to say she is “pleased to join Chairman Jim McGovern in introducing this visionary rules package, which reflects the views and values of the full range of our historically diverse House Democratic Majority.”

“Thanks to the leadership of Chairman McGovern and our Members, Democrats have crafted a package of unprecedented, bold reforms, which will make the House more accountable, transparent, and effective in our work to meet the needs of the American people,” said Pelosi.

“These future-focused proposals reflect our priorities as a Caucus and as a Country,” the House Speaker added.

Within the proposals are the creation of the “Select Committee on Economic Disparity and Fairness in Growth,” which would require Congress to “honor all gender identities by changing pronouns and familial relationships in the House rules to be gender neutral.”

In clause 8(c)(3) of rule XXIII, gendered terms, such as “father, mother, son, daughter, brother, sister, uncle, aunt, first cousin, nephew, niece, husband, wife, father-in-law, mother-in-law, son-in-law, daughter-in-law, brother-in-law, sister-in-law, stepfather, stepmother, stepson, stepdaughter, stepbrother, stepsister, half brother, half sister, grandson, or granddaughter” will be removed.

In their place, terms such as “parent, child, sibling, parent’s sibling, first cousin, sibling’s child, spouse, parent-in-law, child-in-law, sibling-in-law, stepparent, stepchild, stepsibling, half-sibling, or grandchild” will be used, instead.

You can follow Alana Mastrangelo on Facebook and Twitter at @ARmastrangelo, on Parler at @alana, and on Instagram.


Girl and Boy Scouts’ Blurred Lines on Sex Admissions Lead to Legal Battle

The Boy Scouts and Girl Scouts are battling for new members following their separate decisions to give up their single-sex status, and also to recruit boys and girls who say they are transgender.

The BBC reported on the legal battle that emerged since the Boy Scouts dropped the word “Boy” from its name to allow girls to join troops:

A recruitment drive by the Boy Scouts of America is proving “highly damaging” to the Girl Scouts, lawyers acting for the latter organization say. The “infringement” meant many parents mistakenly signed their daughters up for Boy Scouts, thinking it was Girl Scouts, lawyers said. In response, the Boy Scouts accused the Girl Scouts of starting a “ground war.”

Last month, lawyers acting on behalf of the Boy Scouts asked a judge to throw out the lawsuit, which suggested it could not use “scouts” or “scouting” in its recruitment material for girls. 

In the latest filing at the Manhattan federal court on Christmas Eve, the Girl Scouts described the new recruitment program as “highly damaging” to its organization, having caused an “explosion of confusion” among parents.

“As a result of Boy Scouts’ infringement… [there have been] rampant instances of confusion and mistaken instances of association between Boy Scouts and Girl Scouts,” the court papers stated.

“In a statement released on Saturday, the Boy Scouts said this was ‘not only inaccurate – with no legally admissible instance of this offered to date in the case – but it is also dismissive of the decisions of more than 120,000 girls and young women who have joined Cub Scouts or Scouts BSA,’” BBC reported.

The tussle between the two scouting organizations garnered a tweet from the feminist group Women’s Liberation Front or WoLF.

“Bizarre behavior from the Girl Scouts, who’ve been admitting trans-identified boys for years,” the tweet said.

In fact, according to the Girl Scout website, boys who want to live as girls have been admitted to troops dating back at least as far as 2012.

The Frequently Asked Question on its website asks: What is Girl Scouts’ position on serving transgender youth?

Girl Scouts is proud to be the premiere leadership organization for girls in the country. Placement of transgender youth is handled on a case-by-case basis, with the welfare and best interests of the child and the members of the troop/group in question a top priority. That said, if the child is recognized by the family and school/community as a girl and lives culturally as a girl, then Girl Scouts is an organization that can serve her in a setting that is both emotionally and physically safe.

In a 2015 CNN report, a Girl Scout official wrote about the organization’s effort to “advance diversity and promote tolerance.”

“Our mission to build ‘girls of courage, confidence, and character, who make the world a better place’ extends to all members, and through our program, girls develop the necessary leadership skills to advance diversity and promote tolerance,” Andrea Bastiani Archibald, the Girl Scouts USA’s chief girl expert, wrote in a blog.

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